Tips for Social Media posts

Knowledge Base > Publish
Last update: 10 Jan 2020 at 14:06

Do's:

1. Keep it short: the ideal length of a Facebook and Twitter message is up to 80 characters.
2. Refer to trending topics, news and events to stay relevant. You can use our News system for this.
3. Ask a Question.
4. Always add a link or image.
5. Publish unique content.
6. Post at least once a week and no more than 1 or 2 times a day.
7. Respond to comments in a post and do this as soon as possible.
8. Stick to the 80/20 rule: make 80% of the posts entertaining / informative / social and 20% commercial.

Dont's:

1. Avoid words such as "like", "comment" and "share".
2. Do not ask to Like the message or page, share or comment.
3. Never post only text, always add a link or image.
4. Never post an old post again (if you really want to, edit the text as much as possible).
5. Use correct spelling.